List of speakers for food packaging

Lists
or selection via the index

Speaker details

Arno Melchior
Reckitt Benckiser (Brands) Ltd (Global Packaging Director)
+44 1753 878-227 / http://www.rb.com
Back to the speakers' list

Vanish - A trademark in pouches and cans
Download: Vanish - A trademark in pouches and cans
Extent: 36 pages
congress: PC-10-16
Size: 6.64 mB
Language: english
If FMCGs change a packaging format they have many things to take into consideration. On one hand they need to fulfil the requirements and desires of consumers and they have to assess whether there will be a return on investment. On the other hand it is important to consider all cost factors. It starts with the packaging costs, continues in the calculation of costs for the delivery of the material, the machine costs, efficiency comparisons between the two formats, transport costs for the finished product, etc. Last but not least they also have to compare the environmental impact of both variants in order to take an informed decision. The presentation looks into all these details and tries to find the optimized packaging format.