Review Day 2: 8th Expert Meeting Packaging Printing – Daring Diversity
E-commerce has come to stay The thesis of Stefan Hilß (Linked2Brands) at the beginning of his presentation was: "The supermarket shelf has lost its unique selling proposition as the ultimate point-of-sale". E-commerce has established itself as the second POS for FMCG. This requires packaging to be digitally prepared by creating computer-generated images directly from the native artwork file or by...
Review Day 1: 8th Expert Meeting Packaging Printing – Daring Diversity
Dieter Finna · Pack.Consult (www.pack-consult.org) The diversity around the topics of design, prepress, inks, printing processes and conventional press technology captivated the participants. Special attention was paid to the question of the relevance of printed packaging in the future. The supermarket shelf has lost its unique selling position as the ultimate point of sale, that was the provocative thesis of...
The Inno-Meeting Europe – on the pulse of time
A short report by Karsten Schröder Moderated by Guido Aufdemkamp, the Inno-Meeting Europe was an entertaining, informative and collegial meeting of the on-site and livestream participants. Together with the top-class speakers, the atmosphere was extremely friendly and constructive. It started with facts, figures and data from Flexible Packaging Europe (FPE). Anja Holthoff-Schlegel, connected from quarantine, spoke about the expected growth...
Ten Inno-Talks also in 2022
Together with the European flexible packaging industry association Flexible Packaging Europe, Innoform Coaching GbR will organise four English-language Inno-Talks in 2022. The Inno-Talk Europe will be held in English at www.Inno-Talk.eu. Free participant tickets can also be booked there. This innovative online event format, which was developed together with eveema GmbH & Co KG and brought to series maturity, is...
Speaker’s interview with Dominik Haug
Dominik Haug studied business administration with focus on marketing, logistics and controlling. In addition, he completed an Executive Master of Business Administration at the Business School of RWTH Aachen. He worked in the retail trade at Lidl, in the food industry at Lactalis and Hochland as well as in the packaging industry at SIG Combibloc. As Product, Project und Brand...
Stand-up pouches as a new trend
Ecology and economy are the focus of the 6th European Stand-up Pouch Conference organised by Innoform Coaching GbR on 11/12 September, 2018 in Berlin at the Steigenberger Hotel am Kanzleramt in Berlin. More and more new markets and products open up to the stand-up pouches, and more and more brands decide upon them. Since its invention in the 1950s, it...